Billions are sponsored every year for sportsmen, models and actors...
for authors e.g. Nobel-Prize laureates: nothing!
Why do sponsors spend all this money?
Sponsors want the highest possible number of people to associate their names and/or brands with Idols!
Who are these Idols?
Sports-cracks are TOP, Actors and Literature-Nobel-Prize Winners are runner-up, Models are flops!
Reasonably acting PR-managers investing in these fields would split every million they spend as follows:
Companies and their brands would be associated with culturally relevant idols, with names with a future. A class of the society with more money to spend than the fan communities and hooligan gangs of many sports or show-biz events would be reached.
He may search the advice of specialists, such as professors of art, literature, linguistics or he might just follow my hint:
Mariella Mehr is a future Nobel-Prize Winner!
The Nobel-Prize for Literature is a geopolitical incentive for creative cultural performers. From a group of equivalent candidates, the jury tries to select the best in such a way that the circle of the laureates will eventually reflect the globe with all its continents, ethnic groups and languages.
In 1909 Selma Lagerlöf was most probably not the only one who merited the prize, but she was the first female author who did! 1913 the circle of the laureates was extended to include the first non-European (Rabindranath Tagore), 1930 the first US-American was found (Sinclair Lewis), 1993 the first black woman (Toni Morrison) and 2000 the first Chinese (Gao Xingjian).
In the year 200? Mariella Mehr will be the winner of the Nobel-Prize for Literature!
The reasons:
- A woman is again due
- No Romni (gypsy) has ever got the prize
- She is at least as qualified as were Nadine Gordimer, Toni Morrison or Wislawa Szymborska
- She is multitalented (6 novels, 3 theatres, 4 volumes of poetry), historically and politically very interesting and active
- She has the right age (56) and she is on the heights of her creativity
- There is no better one
This should be enough reasons for a PR-manager to include her in his sponsoring budget. Some examples?
Hewlett-Packard/Compaq could sponsor her a Tablet-PC. Mariella Mehr is nearly blind, but still good in hand-writing.
Net4eyes could assist her in improving her vision.
A Travelling Agency could cover travelling costs for lectures and field research
Ford or Volvo could sponsor her a car...
Whoever prefers to have his name, brands or trademarks associated rather (or also) with literature than with sport or show-biz can take this chance. Spend a little money on Mariella Mehr giving her more freedom, mobility and scope and earn the fruits with her. She'll get the Nobel-Prize in Literature and you will have the fame of being her foreseeing supporter and promoter! An invaluable improvement of your image in the world of art and literature. This world is a very large, rich segment of the market.
 | Return Home |